.svg)
FROM STAGNANT SALES TO A
519% REVENUE BOOST IN 60 DAYS
WITHOUT RUNNING A CRAZY OFFER OR SITE WIDE SALE
FROM STAGNANT SALES TO A
519% REVENUE BOOST IN 60 DAYS
WITHOUT RUNNING A CRAZY OFFER OR SITE WIDE SALE
RESULTS
.svg)
98,21%
519%
398%
CLIENT OVERVIEW
Our client, an established brand operating on WordPress, wanted to scale their e-commerce operations and streamline their user experience. Despite a strong brand presence, their WordPress site was failing to convert effectively, and they struggled with high cart abandonment rates. They knew it was time to move to a platform built for growth, so they came to us for a comprehensive migration to Shopify and optimized e-commerce strategy.
CHALLENGE
Before starting with our team in 2022, the client faced several issues on WordPress: poor site performance, a high bounce rate, and a limited ability to implement e-commerce best practices. Their checkout experience was clunky, leading to abandoned carts, and they were losing potential new customers due to inconsistent ad targeting. The challenge was clear: migrate to Shopify, rebuild the sales funnel, and transform their underperforming ad campaigns.
OUR PROCESS
PHASE 1: Switching to Shopify
Our first step was migrating the client’s website from WordPress to Shopify, ensuring a seamless transition of their product catalog, customer data, and existing design elements. We also rebuilt their site architecture with optimized landing pages and a streamlined checkout to improve the user experience. The Shopify platform allowed us to create a faster, mobile-optimized site, leading to an immediate reduction in bounce rate.
PHASE 2: STRATEGIC FUNNEL OPTIMIZATION
Next, we focused on creating a conversion-focused funnel to drive new customer acquisition. We implemented upsells, product bundles, and trust-building elements across the site. By placing personalized recommendations on key pages and simplifying the checkout process, we successfully decreased the abandoned cart rate by 45% within the first 30 days.
Building on a strong foundation
Phase 1 and Phase 2 alone led to...
87%
96%
342%
PHASE 3: META AND GOOGLE ADS OVERHAUL
With the new Shopify site in place, we began restructuring the ad campaigns. Previously, the client’s ads lacked specific audience segmentation and often targeted returning customers rather than attracting new prospects. We developed a comprehensive ad strategy on Meta and Google, focusing on engaging creatives that highlighted unique product benefits and leveraged seasonal promotions.
PHASE 4: TESTING AND SCALING
With the new Shopify site running smoothly, we focused on fine-tuning ads to maximize reach. By testing various creative angles—product features, success stories, and time-sensitive offers—we pinpointed the most effective approach. Once we identified the winning creatives, we scaled the budget by 230%, leading to a 369% increase in new customer orders and delivering sustained, profitable growth.
Beyond the 60 days
We kept on growing and growing and growing...
98,21%
618%
PHASE 5: CONTINUOUS OPTIMIZATION AND RETARGETING
In the final phase, we implemented an ongoing optimization and retargeting strategy to maintain and build on the initial growth. We fine-tuned our audience segments, retargeting users who showed interest but hadn’t converted and re-engaging past customers with tailored offers to boost repeat purchases. Alongside this, we introduced a streamlined email campaign that highlighted new arrivals and exclusive deals, reinforcing brand loyalty and driving ongoing engagement. This consistent optimization strategy ensured that our client’s revenue growth remained strong, delivering a lasting impact well beyond the initial 60-day transformation.
RESULTS
BEFORE Clever Converters
August 2021 - July 2022
2,217
Total Order Placed
€191,348.68
Total Revenue
0.27%
Conversion
Rate
WITH Clever Converters
August 2022 - May 2023
12,693
Total Orders Placed
€1,043,688.95
Total Revenue
1,45%
Conversion
Rate
More Case Studies
.jpg)
Paid Ads
How we multiplied a gym brand's revenue By 9X and increased ROI simultaneously
Email Marketing
.jpg)
How We Turned a Sock Brand's Doubts into €142,418.55 in Email Revenue in the last 90 days